Digital Marketing Training & coaching FAQs
Business coaches help develop your business as a whole. Digital Marketing coaching focuses on growth through marketing. Business coaches support all aspects of running a successful company, and brilliant business coaches can take your business from where you are to where you want to be. This can include developing your vision, setting goals, and ensuring your growth journey is accountable and measurable.
Digital Marketing training and coaching supports the growth of your business by focussing on marketing. Business coaches and Digital Marketing coaches both use their extensive experience to guide you on your journey to success. Digital Marketing coaching digs deeply into making the most of marketing opportunities and supports the goals set with your business coach. Professional athletes use multiple coaches, each with their own area of expertise. We love business coaches and work with them on our own business. Please ask us for recommendations!
There is no simple answer to this, because everyone has different needs. Coaching is different to training in that we’re here with you to support you throughout your entire journey. The Internet Marketing for Humans programme is similar to training in that we focus on improving your knowledge and confidence on specific topics, but as your skills develop we are by your side to support continual improvement.
Tutorials can be a great way to learn, but they tend to be generalised for a wide audience. Your coaching is tailored specifically for your needs and is concentrated on achieving your individual goals. Working with a coach is a bit like hiring an experienced guide – anyone can buy a map of Mount Everest, but an experienced guide can show you the most efficient path.
Digital Marketing follows the same principles as ‘traditional’ marketing but utilises often freely available tools and technology to get results faster and to make better strategic decisions.
With so many tools and options available in the world of Digital Marketing, it’s important to know which tools are the best fit for reaching your goals. The best Digital Marketing strategy focuses on swiftly learning where your market is and how best to reach your potential clients and customers.
The same things marketers have always done; define an audience and target them efficiently for maximum return on investment. That investment might be time, it could also be money spent on advertising. Digital Marketers continually test, measure and improve on all aspects of marketing activity.